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The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More

Feb 23, 2026

You’ve got affiliates raising their hand. Now the real question is: what do they get in the first few days after they say yes? In this episode, I’m giving you my affiliate onboarding checklist. The exact pieces that help new affiliates feel confident, find what they need fast, and start promoting without a bunch of...


Feb 16, 2026

Most affiliate programs grow by inches. This one grew by miles. In today’s episode, I’m breaking down how we grew affiliate revenue 20X in 48 months. No fluff. No “one weird trick”. Just the exact moves that changed everything: what we focused on first, what we stopped doing, the leverage points that mattered...


Feb 10, 2026

If affiliate marketing feels harder than it should, chances are you’re making a few mistakes you don’t even realize are mistakes. And the frustrating part? Most affiliates repeat the same ones over and over. In this episode, I’m breaking down the most common affiliate marketing mistakes I see every day and what to...


Feb 4, 2026

Trust is what separates good affiliate programs from great ones. It’s the reason someone says yes to your offer... and keeps showing up promo after promo. If your affiliates don’t trust you, or don’t believe you’ve got their back, they’ll disappear, fast. In today’s episode, I’m sharing exactly how to...