Feb 24, 2025
Ever feel like your marketing messages are getting ignored? That’s because they probably are. Your audience’s brains are wired to tune out anything that’s too complex, vague, or…let’s be honest…boring. In this episode, I sit down with Donald Miller to discuss why people buy, how to simplify your messaging, and why conflict (yes, that means drama, tension, and controversy) is the key to grabbing attention. If you want to sell more with less effort, this episode is a must-listen.
LINKS MENTIONED IN THIS EPISODE
Building a StoryBrand 2.0 Book
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