May 11, 2026
Choosing an affiliate manager can feel like a guessing game... until you know what to look for. In this episode, I’m breaking down the traits and skills that actually matter, where great affiliate managers tend to come from, and how to tell the difference between someone who “knows affiliates” and someone who can...
May 4, 2026
Got a promotion coming up soon? In this episode, I’m breaking down how to get affiliates excited to promote and keep that energy building right up to launch day... using the exact pre-promo strategy we use with clients to turn “I might promote” into planned emails, scheduled posts, and a strong first day.
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Apr 27, 2026
Over the years, I’ve made enough affiliate-program mistakes to fill a small handbook... and a few of them were the kind you don’t forget because they come with real consequences. In this episode, I’m continuing the “killer mistakes” series with the stuff that can get you in trouble fast, including one lesson...
Apr 20, 2026
Most affiliate programs don’t blow up overnight... they bleed out slowly from a handful of preventable mistakes. In this episode, I’m breaking down the “killer” errors that quietly wreck tracking, relationships, motivation, and momentum, and I’ll show you the simple fixes that get you back on solid ground...
Apr 13, 2026
Most people make this decision backwards... they pick “in-house” or “agency” based on budget, then hope it works out. In this episode, I’ll show you how to decide between an in-house affiliate manager and an agency based on what your program actually needs right now. We’ll walk through the real tradeoffs,...